AVEDASmooth Infusion Shampoo

The MECCA view:
Blessed with wavy or curly tresses but seeking a sleeker, straighter styles? This daily cleansing shampoo, infused with organic aloe, maize and guar bean, deeply moisturises hair to smooth out curls over time making hair more manageable and easier to straighten. The babassu-derived cleansing system softens hair with a luxurious lather, and reduces frizz and fly-aways whilst also providing protection against surface damage from heat styling. One of 7 groundbreaking products honored with Gold-level Cradle to Cradle certification.

Key ingredients:
Aloe vera: promotes hair growth, reduces irritation and repairs the scalp and hair.
Wheat protein: improves hair elasticity and prevents breakage.

Made without:
Animal products, parabens, phthalates and sodium lauryl sulphate.

Pair it with:
Aveda Smooth Infusion Conditioner
Aveda Smooth Infusion Smoothing Masque
Aveda Smooth Infusion Style-Prep Smoother

Save money and save plastic when you buy a litre.
Litres cost 27% less per ml†
Litres use up to 28% less plastic†
†Due to buying one litre bottle versus the equivalent product in a standard-size bottle.